Recently, Volunteers of America adopted a new tagline to describe our organization – “Helping America’s most vulnerable.” For an organization as large and diverse as ours, it’s never easy to decide on a simple statement that accurately describes the full scope of our service mission. It must be accurate and compelling without being too specific. With this new tagline, we acknowledge that we are focused specifically on the needs of people within the United States and we help vulnerable individuals in all their many forms, rather than focusing on just one group such as seniors or those experiencing homelessness. Often, the Americans we serve are those with which other charities hesitate to get involved.
Service to others should be part of everyone’s life. All over the country, wherever Volunteers of America has a presence, people from the local community are an important part of the work we do to help those who need us. For instance, many of our affiliates recently concluded another successful year of Operation Backpack, an annual initiative to collect school supplies and backpacks for homeless children heading back to school. In New York City, the largest of these efforts, an army of local volunteers and corporate sponsors helped collect a record 18,400 backpacks this year, which are now being distributed to 150 homeless shelters in the city.
Also underway is the annual Celebration of Service, a two-month effort to build and improve housing for homeless veterans. Volunteers of America has partnered with The Home Depot Foundation® at almost two dozen locations nationwide as part of this effort. Thousands of Team Depot associate volunteers will join others in their communities for projects like painting, landscaping and building recreation equipment, which will help improve the lives of veterans served by Volunteers of America. This year, The Home Depot Foundation plans to build or renovate more than 1,000 homes for veterans and their families, working with us and other partner nonprofit organizations.
We offer lot of ways for everyone to serve their communities by helping America’s most vulnerable. For more information about ways you can help Volunteers of America serve those in need, please visit www.voa.org/Get-Involved/Volunteer.
- By Mike King, National President and CEO, Volunteers of America